APRIL 25, 2023 12:00-1:00 PM ET

Global Hot Topics in Price Advertising

Using comparative prices in advertising is one of the evergreens to influence customers in their purchase decision, be it a reference to one’s own previously applied prices or prices of competitors. What are the hot topics in price advertising in general and what about recent enforcement activity in this respect? 

 

Join members of the Global Advertising Lawyers Alliance (GALA) from the USA, Canada, the UK, Turkey and Switzerland as we talk about price advertising regulation and enforcement activity in each jurisdiction, and show what advertisers should consider in this context with specific focus on “dark patterns” such as drip pricing, countdown clocks and the like.

 

Moderator

 

Jonas Gassman

VISCHER (Switzerland) 

 

Speakers

 

Brinsley Dresden

Lewis Silkin LLP (UK)

 

Baran Güney

Gün + Partners (Turkey)

 

Kelly Harris

Harris + co. (Canada)

 

Paavana Kumar

Davis+Gilbert LLP (USA)

 

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Online Event

Global Hot Topics in Price Advertising

APRIL 25, 2023 12:00-1:00 PM ET WITH SPEAKER KELLY HARRIS